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A7222 Marketing & Management - BBs
  • Programme Code:
    A7222
    Course Level:
    Level 7
    Department:
    Business
    Duration:
    1 Year add-on programme (following 2 Year Higher Certificate LC222)
    Campus:
    Limerick (Moylish)
    Description
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    What is the programme about?
    This one-year add-on programme has been designed to provide students with a strong knowledge of marketing, coupled with a broad foundation in the theory and practice of management. Particular emphasis is placed on managerial, technological, and communication skills. These skills give students the opportunity to immediately seek employment or progress to the Bachelor of Business (Honours) in Marketing & Management at LIT and/or Professional Body examinations. This programme has links with the Marketing Institute of Ireland and the Sales Institute of Ireland.

    Who is the programme suited to?
    This programme is suitable for people who have an interest in careers as Marketing Executive, Digital Market Assistant, Brand Manager, Sales Promotion Manager, Advertising/PR Executive, Business Studies Teacher, Marketing Researcher.

    Class Contact Hours
    20 hours per week.

    Did You Know?
    Recent feedback states that LIT Marketing & Management graduates have a reputation for being highly motivated employees in the workforce.

 

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